Research Automation

Increase sales productivity

Sales and marketing has never been more important and under more pressure to deliver. We help you drive revenue while running lean and mean.

The Problem

On top of managing your sales and marketing processes, you now have to manage your data.

In the past few years, easy access to capital has created a crowded marketplace. In response, sales and marketing leaders have invested greatly in data and insights, so that they can understand their buyers and personalise the buying experience.

Cutting edge businesses will have many data vendors, teams of analysts and interns, and strict research processes to make sure that the right insight powers the right buying experience. Insight is powerful, but it is expensive and a whole new thing to scale.

The Solution

Automate data processes in your go-to-market

Tactic helps you map out your data and research processes, automate them using the Tactic platform, and make insights cheaper and more scalable.

Increase sales productivity

Manually searching for, logging, and evaluating data takes precious time away from sales teams. With thousands of specific search queries automated by Tactic, salespeople can focus solely on reaching and speaking with prospective customers.

Increase marketing ROI

Significant proportions of marketing budgets are lost pouring dollars away advertising to the wrong audience. With smarter targeting, you can invest with comfort knowing your campaigns are being seen by the right people.

Enrich with the right data

Most CRMs are stuffed with messy, outdated and irrelevant data. With an unlimited selection of data attributes, you can enrich your CRM with just the right attributes, cutting the noise and upping the quality.

This is how we help

A search engine for everything

You can finally close all your browser tabs, because Tactic will search for insights across the whole web including annual company reports, T&Cs, 'about us' pages, LinkedIn, Zoominfo, nestled PDFs, job posts and more.

Adjustable reports

You can be agile with your data, curating reports from your Tactic results in just a few clicks to have the relevant people and keyword insights to hand while you're on a sales call or designing your outbound messaging.

Set up the next steps

You can set up Tactic to automatically trigger account prioritisation within Salesforce, email campaigns and updates to your call list based on any updates to your insights when you re-run your project.

More Use Cases
Tactic for Marketing
  • Build accurate targeted audiences
  • Increase inbound conversion
  • Launch campaigns with confidence
  • Improve cost per acquisition
Learn More
Tactic for RevOps
  • Clean data into viable accounts
  • Expand market with new segments
  • Increase all-bound conversion rate
  • Budget your hiring
Learn More
Increase revenue efficiency with Tactic
See how hypergrowth startups and Fortune 500 work smarter, not harder.