Data Marketplace
Find new signals that predict customer fit, intent and sales potential, so that you can prioritise your entire target market and increase revenue efficiency.
Top 50 Product Led Growth (PLG) companies in Europe
One of our customers used Tactic to build a list of 500+ venture-backed product-led growth companies in Europe. It took them just a few clicks.
Global 2000 companies investing in AI
Marketers love to innovate, and every year there are new ways to make marketing teams perform better. We looked at 5,000 large US companies to find out how they are doing.
150 large enterprise sales teams in Europe
Which venture backed companies have the largest and most sophisticated enterprise sales teams? We asked Tactic to find out. Do they sell to enterprise, mid-market, SMB, or all three?
How are large US marketing teams organised?
Marketers love to innovate, and every year there are new ways to make marketing teams perform better. We looked at 5,000 large US companies to find out how they are doing.
Firmographics
Google companies at scale, in real time, to extract key firmographic data. The freshness increases data quality, and Googling increases match rate/coverage.
- Company description
- Founded
- Industry
- Operating Locations
- Brand Size
- Headcount
- Headquarters
- Company Type (Public/Private)
- Stock Ticker
- Revenue
Custom Industries
Use AI to read company websites, and categorise them into industries and verticals of your choosing. Very useful if you have custom hierachies and sub-industry dropdowns in your CRM.
- Fintech
- Insurtech
- B2B
- SaaS
- Ecommerce (has checkout)
- NFT marketplace
- Gig economy marketplace
- and more
Technographics
Software and technology usage sourced from website source code, case studies, job postings and more. Customise this data point by putting in a list of technologies you are interested in.
- CRMs
- ERPs
- eCommerce platform (Shopify etc.)
- Sales tools (Gong/Clari etc.)
- Front-end framework (React/Vue..)
- Ad Channels (Google Ads/Facebook Ads..)
Social Followers
Follower count and profile URLs from leading social networks, like Twitter, LinkedIn, Instagram and TikTok.
Business Model and Pricing
Tap into company websites, pricing pages (for SaaS) and product pages (for eCommerce stores) to understand pricing and business model
- Has volume based pricing?
- Enterprise tier?
- Monthly/Annual pricing?
- Minimum/Maxmium price
- Average Product Pricing
- Most Common Currency
Hiring, remote and jobs
Apply large language models (LLMs) onto job post data from 3 sources: company job boards, job aggregators, and job posts found online. You can specify job titles or departments, and filter by hiring region.
- Remote first?
- Open remote roles?
- Remote hiring countries
- Engineering open roles in Canada
- Sales oepn roles in UK
- Sales open roles everywhere
Funding
We source funding data from filings and news releases, much like popular sources of funding data.
- Most recent funding date
- Funding stage
- Lead investor
- Amount raised
- Funding round currency
Team sizes
Using professional social network data, you can look at how many people have a specific job title (e.g. DevOps) in a company, or how large are specific teams (e.g. Engineering)
- Sales team size
- Legal team size
- # of software engineers
- # of product managers
Team locations
Using professional social network data, you can look at how many people work in different locations in any company.
- Headcount: United States
- Headcount: United Kingdom
- Headcount: Canada
- Headcount: Germany
Growth
Headcount growth: 3 months, 6 months, 12 months. Filter by team and location. Executive hires from the last 3 months.
- Growth of sales team last 3 months
- Growth of engineering team last 6 months
- Overall headcount growth last 12 months
- Growth of HR team last 6 months
Payments
What payment service providers and payment methods do companies accept? In what currencies?
- Currencies accepted
- Stripe/Adyen
- Klarna
- Visa/MasterCard
- Direct Debit
- Bank Transfer
- Cheques
Operating locations
Where does the company have offices, operate, and ship to?
Company Website
Find vision, mission, strategy statements. Engineering and sales blogs. Track keywords in terms and conditiions. Understand their sustainability stance, key benefits offered, and company culture.
Annual Reports
Mine key initiatives, risks and challenges. Replace repetitive Ctrl + F.
🔒 Cyber Security
How to find cyber security initiatives
☁️ Digital Transformation
How to find digital transformation initiatives
💬 Executive quotes
Target senior executives by understanding their priorities and challenges
🤝 Ideal customer profile
Win 68% more by iterating and implementing your ideal customer profile
🐋 Enterprise SaaS
Quickly understand which companies have the right business model for your offering to be helpful.
🤳 Self service SaaS
How to find technology companies with a SaaS (software as a service) model
👁️ Vision, mission and initiatives
How to find vision, mission and initiatives to make account plans quickly
- Find who to call, when, why
- Collaborate on account plans
- Identify trends and talking points
- Perfect your CRM data
- Build accurate targeted audiences
- Increase inbound conversion
- Launch campaigns with confidence
- Improve cost per acquisition
- Clean data into viable accounts
- Expand market with new segments
- Increase all-bound conversion rate
- Budget your hiring
